Pure Noni Juice – Are You Getting The Real Thing?

December 11th, 2009 by Nathan Marks

The term pure noni juice refers to pure, unadulterated noni juice that is not blended or mixed with other fruit juices. In addition it should be free from preservatives, added sugars and flavors (both natural and artificial).

Some may insist that pure noni juice be unpasteurized as well, though any pure noni juice product you see on the US market is likely to be pasteurized for safety reasons. Generally speaking, however, any product marketed as pure noni juice has been produced from noni which are organically grown and naturally aged and fermented for between three and six months. This process produces a concentrated noni juice which contains all of the nutritional value of the noni fruit.

Not all pure noni juice products are equal in quality. Depending on how ripe the noni fruit were when picked, the juice may vary in nutritional content, flavor and other factors. If noni has been harvested too early, then the fruit will not ferment as readily as noni picked at the peak of maturity and as such will contain significantly lower levels of vitamins, minerals and other nutrients.

It’s important to know this since some pure noni juice manufacturers may harvest the fruit too early resulting in a sub-standard product. Remember the aging process for noni can be as long as 3 to 6 months and basically the longer it is allowed to ferment the more concentrated the final product will be.

Another factor to consider is that while many companies market their products as being pure noni juice, for instance as stated on the label, it is not in fact always pure. The product might just contain the pulp or an extract which is then mixed with other juices to give it the appearance of being pure noni juice. There are even products available with only minute amounts of actual noni juice and which nevertheless are marketed as being pure.

So in order to be certain that you are buying the purest product available be sure to read the label very carefully. Check to see whether it contains only noni juice and as such is not blended with other fruit juices.

Also, another indication of quality is to check and see where the juice you are purchasing originated. The best places are the Hawaiian islands of Maui, Molokai, Kauai and Oahu as well as the Marquesas Islands and also Tahiti. This is because the best quality noni grows in the silica rich volcanic soils which abound in these locations. For health and safety reasons too, you want to make sure that the pure noni juice you buy has been pasteurized.

Since FDA regulations over these products are not as strict as they are for many other foods and beverages, it’s up to you to look at the label carefully to make sure that you’re getting what you pay for. If you really want to be sure that you’re getting pure noni juice which is of the highest quality, you can try making your own. All you need to do is to purchase fresh noni fruit and put it in a bowl to ferment. Juice will seep out of the fruit as it ages, which you then simply collect. If you want to make your own pure noni juice, try to find organic noni fruit if you can.

In conclusion, it’s important to do your homework to ensure that the product you buy is indeed pure and not watered down with only a small or inconsequential amount of noni. Always read the label carefully and once you know it’s pure then go ahead and enjoy all the wonderful health benefits that pure noni juice can offer!

Nathan Marks is an expert on natural medicines. He is a big believer in the “food as medicine” principle or simply the idea that “you are what you eat”. After spending time in the Pacific he has also become an advocate of pure noni juice.To experience the benefits of pure noni juice please come and visit Nathan’s site.

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